![]() ![]() The combination of travel time and the heat of the rooms that the sausages travelled through was the reason for the flavor and color difference. The ingredients and spices were all the same, maybe it was the water source at the new facility? Was the new equipment impacting the taste? On all accounts, it seemed nothing had changed to the production process after the move to the new facility. Jim Bodman, Vienna Beef Same Spice,Different Dogs The hot dogs were all pink instead of bright red.” “They tasted ok,” he says, “but they didn’t have the right snap when you bit into them. Jim Bodman, the Chairman of the Vienna Beef company had this to say about the problem: With a long history of customer loyalty and product consistency, you can imagine the shock that management experienced when their famous dogs lost some of their renowned qualities. ![]() Unfortunately, when production began at their new facility, product consistency took a turn for the worse. Each time a customer bites into one of these hot dogs, they expect the same consistency that the company had been reliably providing for 79 years. The signature product of the Vienna Beef company is their natural hickory-smoked Vienna sausage. After the company made the transition to a new production facility, their staple product changed - and nobody knew why. ![]() We recently came across a radio segment that outlined a similar problem that Chicago-based Vienna Beef had with their hot dog production. What if your core revenue driver was suddenly different. Imagine that you lost the ability to make your key product. ![]()
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